Amelia

AMELIA ROGERS AT TASSANI COMMUNICATION TASSANI COMMUNICATIONS Tassani communication was found by sally Tassani in 1980. it was Chicago based company and started to provide advertising , public relations , direct marketing , sales promotions and graphic desing. Tassani communication was different from other traditional advertising agency. according to sally tasani ; advertising wasn’t more valuable than public relations , sals promotions or direct marketing . according to her it was just a true position in 1990s . n 1984 ,tassani communication recognized the fastest growing company in the united states . sally tassani hired jim paglia who had worked in a large companies and he was very experienced person . after he started to work attassani communication, he introduced eight step process. Both Sally Tassani and Jim paglia believed that the most profitable competitors maintained a balanced portfolio of accounts which is based on clienst. According to one executive person; sally and paglia were very smart ,bright and good at what they were doing. im paglia was very good to understand what clients need and sally was good at motivation and cares about business . sally was more maternal and wants to reward employees jim is tougher . according to this employee jim and sally was completely different in style but they have the same vision. Economic cris effected companies move. Tassani communication was forced logoff because of clients budgets when economy started to recover.. tassani communication’s goal was 25$ million billing to 35$ million in te next year . fter this move sally tassani and jim paglia divided their position in the company. sally tassani became ceo and president ,paglia as the executive vice president and chief operator. In economic depression in 1991 they had to let go many loyal employees . she described this situation that tassani communication reacted a part at which they needed people with a sophistication about their business. she thought that company needed people to manage their †¦. ORGANIZATIONAL STRUCTURE AND THE CREATIVE PROCESSTassani communiation organized to be flat organization to support the integrated philosophy. Each department in the agency was operated as a separate profit center. How is the creative process: Creative process with clients would began ally Tassani or director brought account to the agency. Account director advises to creative director and creative director begin brain storming with the †¦. after all these process ideas goes to paglia and he choose the best one.

Joseph Campbell’s analysis of Myth Essay

What is a myth? This question-and the vast concepts that go along with it-doesn’t come up very often, if at all. Perhaps this is due to the fact that myths are not popularly observed in depth; therefore, the answer to such a simply-put, yet broad question usually doesn’t exceed a standard myth’s generalities. Most people will conclude that a myth is fiction and neglect to realize that the overall definition goes far beyond that. According to Joseph Campbell, neither a myth nor the hero’s story from within the myth is manufactured by its author; moreover, a myth is a collective and unconscious exploitation of the mind in which it dwells. It thrives off of representations and ideas from within the mind of the author, who unconsciously desires such happenings in reality. Campbell’s reference to the unconscious is similar to that of Sigmond Freud’s, who has referred to the unconscious time and time again. He stated that the unconscious is what our memory cannot retain; for instance, they are things we dream of, or memories that we may forget. With that in mind, the myth comes into play. Campbell states that myths are primarily based on the hero and his journey. He goes on to say that the hero’s journey consists of three parts: his retreat from the world, trials and victories he makes along the way, and his return. Some may disagree with this idea, convinced that Campbell holds the belief that all myths are the same. However, that disagreement is a mere misunderstanding of Campbell’s explanation, which is not that myths are exactly alike, but that their general construction follows the same idea. Even with that clarification, still, some may wonder if there is true evidence that myths solely rely on the journey. Without a doubt, any myth could promptly defend Campbell’s theory, but two that most prominently demonstrate the truth behind his perception are the stories Ramayana and Yeelen. As Campbell concludes, the journey of a hero begins with his first mission: retreating from the world. When Campbell says this, he means that this is the phase where the hero begins to put emphasis on his internal motives instead of his external motives. Rama’s retreat begins in in Ramayana when he is banished from the kingdom by his stepmother. Rama is the oldest of his siblings, so he is destined to become king once his father’s reign comes to  an end. However, Rama’s stepmother does not accept this unwritten rule; she wants to see her son, Bharata, (one of Rama’s brothers) take the throne. She recalls that prior to coming upon this desire, the king promised to grant her two wishes in her lifetime. Consequently, she demands the king to banish Rama from the throne, and then declares that Bharta will take over, as she had desired. Since Rama becomes banished, he leaves the kingdom without question and right then and there, his journey begins. In Yeelen, Niankoro is portrayed as a young and powerful man. Nevertheless, he is still cursed by his evil father, who is able to reach out to him with help from prayers to the gods. Niankoro’s mother does not like that his father has this ability, so in order to make it more difficult for them to come into contact, she sends Niankoro to his uncle’s to escape. Niankoro’s escape from his father (which is condoned by his mother) is defined as his retreat from the world, whereas Rama’s retreat is the consequence of banishment from his father, who could not deny the desires of his stepmother. Although the reasons for each of their retreats is different, it is notable that in both, their mothers play key roles. The third part of the journey is when the hero returns, but this part of the journey, as Campbell explains, doesn’t hold very high significance. Even so, the second and third part of the journey have a tendency to go hand in hand, which is why Ramayana and Yeelen are better explained with both pieces in alignment. The third piece of the journey has a lot to do with the hero’s grapple with the place of all humans in the universe, as it is better known as the hero’s spiritual reality. In both stories, the idea of â€Å"return† correlates with the stronger morale each hero develops due to a significant event that takes place along each of their separate journeys. Rama’s spiritual reality comes about after the second part of his journey. Things become climatic when Rama’s wife, Sita, is taken in by the hands of a demon. Sita goes with Rama on his journey in the first place because she sees her accompaniment as a stepping stone to achieving her dharma. With that in mind, Rama allows Sita to come with him. When Rama faces the devastation of losing Sita, he realizes his own dharma, which is to his life and those that are close to him. He shows this by doing everything in his power to save his wife from the demon. Eventually, Hanumen, a monkey god, saves Sita. The fact that Sita saw her dharma as an important aspect of life strongly influences the way Rama begins to see his own. Although he was banished, Rama’s absence from the kingdom helps him find his moral strength, especially when he has Sita by his side. This incident shows Rama that his power is influenced by his response to the things happening around him, as well as how he treats those he values. In Yeelen, there is stress put upon corruption in relation to power, which is blatantly stressed in the second part of Niankoro’s journey. In this portion of the story, Nianankoro goes through a series of trials and tribulations. In doing so, he comes to the aid of many; for instance, he uses his special powers to help a tribe in need of defense from warriors, and he even cures the king’s youngest wife of infertility. At the same time, he faces internal struggles, with the most conspicuous one being the affair he has with the king’s wife. However, a light shines through this unethical act; with the internal knowledge Niankoro builds from it, he ultimately finds his morals and thus, he becomes remorseful of his actions. Mainly, the story shows Nianankoro’s relentless struggle to witness (and take part in) a corrupt society, which results in knowledge for everyone, even himself. It is clear that both Ramayana and Yeelen fully support Campbell’s theory, and with that, they show that each piece of the journey is fundamental to the understanding of the final outcome of the hero. Both myths explain the major theme of spiritual reality, and how each hero realizes that their priority is their morale. The importance of morals and values is not only demonstrated in these two myths, but these two in particular elaborately display the truth behind Campbell’s ideas. To conclude, Campbell’s description of the myth focuses on the three part journey, but leaves readers to dig in and find their own understanding of where the journey leads. Surprisingly enough, a myth is like a map of a hero, and the journey usually ends at a door of internal inquisition. Is that a coincidence? Perhaps yet another journey is necessary to find the answer.

No-Till Farming and Agriculture Practices Term Paper - 1

No-Till Farming and Agriculture Practices - Term Paper Example The organic matter residues which are left by the previous crop, water, the microbes present in the soil, and other living organisms like fungi, earthworms etc are disturbed. All such happens in the traditional methods of crop cultivation. In the methodology applied in No-till farming, the farmers use such machines which only makes hole in the soil where the seed is to be planted. The area surrounding that hole is not disturbed thus the seed is provided with sufficient organic materials, water, minerals and certain symbionts which may enhance the growth and yield (No-Tillage Farming. 2012). The concept of no-till farming was introduced by Edward Faulkner in the 1940’s but it did not gain attention until after the World War II. With the synthesis of new chemicals after the World War II, many scientists and researchers stepped out to look for newer ideas. With the advent in the modern technology, no-till farming is rapidly being adopted by most farmers in the developed countries. It is known as the best practice in agriculture because of its efficiency and feasibility. The method of no-till farming gives more and much better yield as compared to the conventional methods. It is less laborious and more economical. It requires less fuel, chemicals, and fertilizers in contrast to the traditional method in which the fertilizers were added to the entire field for enrichment. As no-tillage method disturbs as little soil as possible, it keeps the soil integrity intact thus prevents soil erosion and the organic residues form the previous crops are not removed. This enhance s the organic matter in the soil and thus the seed is encircled inside it. In the traditional methods of farming, the soil was rigorously disturbed which increased the surface area of the superficial organic matter to the soil microbes. The microbes rapidly decomposed all the organic matter which then became unavailable for the

Select an existing company of any size, any location which provides Essay

Select an existing company of any size, any location which provides any product or service - Essay Example Unilever does not sell under its own name, instead uses variety of brand names to create feeling of diversity and local touch. According to Jameson (2007), when the company links business task on hand with the cultural factors of the community where it is going to operate; the chances of positive outcome increases manifold. The several components of the cultural identity can be seen in the working of the company across various geographical boundaries. It takes into account the various cultural traits while forming the various business strategies, marketing campaigns to target their users. The company identifies with different classes of the people in launching its products and communicates clearly that a particular product serves the purpose of a particular class. The company has deep roots in developing countries. An example to be made here is Shakti initiative made by the company in India (HLL Project Shakti†¦). The word Shakti in native language means strength. The purpose wa s to reach rural class under the initiative. Sales women were trained to talk to these rural masses in their local dialect to serve their needs through variety of personal care and home products. Door to door campaign and showing small video to the villagers was their main task. Thus, they got their income by selling the Unilever products. India has wide diversity in cultures and languages. Apart, more than 15 languages are spoken at the state levels and further there are local dialects and it is quite challenging to understand such nitty-gritty of the class and language diversity. The strength of the Unilever lies in meeting those challenges. Shakti initiative is a unique way of dealing with such multicultural class of people forming a large number of linguistic groups across various Indian states. The vastness of this project can be understood from the involvement of numerous Shakti entrepreneurs (HLL Project Shakti†¦) who are operating in thousands of villages meeting the ne eds of nearly 100 million consumers. In fact, the company is communicating to wide cultures, across different linguistic groups in widely spread locations. Such an example of communication cutting across large linguistic groups is hard to find. The Shakti initiative has doubled the reach of Unilever in rural households, which is exemplary in the sense that company’s brands have reached to the difficult terrain of hilly North East States (HLL Project Shakti†¦). In another example, Hindustan Unilever (subsidiary in India) greatly takes care of the buying capacity of its rural class who cannot afford large packaging of the product. The company launched for them shampoo in small one-use sachets that is what people in rural India greatly aspired for as they cannot afford big packing as normally bought by their urban counterparts (Unilever and Emerging†¦). Unilever have mastered the class differentiation while offering the products as it makes Surf Excel for the effluent class; Wheel for the rural folks and for the middle class it is Rin. (Unilever and Emerging†¦) Gender is another crucial aspect as noted by Unilever in marketing its products. Hindustan Lever is forefront in launching schemes empowering women. The company tapped over 45,000 women micro-entrepreneurs and motivated them to

Write a mini report to demonstrate the meaning of the operational Essay

Write a mini report to demonstrate the meaning of the operational characteristic Visibility , use examples to illustrate your points. (Max 300 words) - Essay Example This store started to work in 1950s, Sweden and now it is the most thriving furniture retailer’s. It has total 276 stores in 36 countries.Its owner has built the store in a very special & innovative way. Therefore its per-unit cost is high as compared to others in the market.Characteristics of operational management includes four V’s.; volume, variety, variation & visibility. Here we’ll discuss the Visibility characteristic, which involves High & Low visibility. Low visibility operations –in this operation to much timing process is involved between the production and the consumption. That is why the output from the transformation is highly standardized. Employees don’t have the required skills and they move towards theminimum number of tasks during the transformation process. Therefore, low visibility leads the business to low cost unit High visibility operations –on the other hand in high visibility time is effectively consumed. Quality of service is based on the service perception. Employees hold much skill to work & there is a high contact among them. The degree of the variety of product is highly considered, keeping the demands of the customers in mind. Services aren’t standardized that’s why employees take their customers seriously. Therefore, per-unit cost is very high. (Business management a Functional focus,

Causes of Employee Turnover Research Paper Example | Topics and Well Written Essays - 1500 words

Causes of Employee Turnover - Research Paper Example As the paper outlines, the concept of employee turnover is the significantly-used approach in the context of human resource management in a business organization. The simplest way to describe the term is that it pertains to the rate or extent at which the employer or an organization loses and gains its employees or the workforce. Turnover is basically measured for the individual firms as well as for the entire industry. The concept of employee turnover refers to the workers’ rotation within and around the labour market, and continues between occupations, firms and different jobs. It also exists between the condition of unemployment and employment within a state (Abbasi et al., 2000). The term ‘turnover’ was further defined by Price (1977) as the ratio of the number of members in an organization who have left the workplace during a certain period divided by the average number of people in that organization. Very often, turnover is regarded with the complete process linked to the filling of a vacancy. According to the studies, every time that an employee vacates a position, involuntarily or voluntarily, there arises a dire need for the hiring and training of a new employee, and the cycle goes on. According to many research studies, it has been suggested that the concept of turnover in an organization arises from the employees being unhappy with the organization or dissatisfied from the job. However, this is not the only reason for the employees leaving the organizations voluntarily or involuntarily. There are various other factors for the occurrence of high employee turnover and they are described as follows: The Economy In the exit interviews conducted with the employees, one of the major reasons discovered for leaving the organizations include the availability of the higher paid jobs. In the United States, it has been examined that some of the workers working on minimum wage, left their jobs for another job which paid them only 50cents more per hour (Shamsuzzoha, n.d.). Thus, in the better economies, the vacancies in higher paying jobs would increase the employee turnover in many other less paying organizations. The characteristics of the job There are some jobs which are fundamentally more attractive and higher paid than other jobs in the same field. The attractiveness of a job is influenced by the challenges, repetitiveness, perceived significance, inherent dangers, and the growth opportunities. A bad match between the employee's skills and the job Every job requires a proper match and parallel characteristics between the employee and the job. However, those employees, who are normally hired for the tough jobs or do not match the qualifications and expertise required by the job, leave the organization in a short span of time. Therefore, the turnover rate in an organization also increases due to the lack of compatibility between the job specification and job description.

Comments(another one) Essay Example | Topics and Well Written Essays - 250 words

Comments(another one) - Essay Example Downsizing is in the true meaning the unemployment of people but the unemployed individual may believe that the company from which they were fired did not have a choice and this was a step which had to be taken. Other examples of newspeak are also seen in today’s world. For example, the spying technology which intrudes the privacy of others is justified by the government by explaining that this is an important step for the security of the people but in reality this is an encroachment into the personal space of others. Doublethink has also been correctly explained with the concept of cognitive dissonance put forward by Leon Festinger and it has further been strengthened in the paper with the example of persecution in the United States. Other examples of doublethink include immigration where on one side a person thinks that immigrants reduce the opportunities for the citizens of the country they migrate to. On the other hand, there is another perspective on this issue where a person is forced to think that these immigrants leave their homeland owing to serious problems and they migrate to a new place only with the hope of a better future. Therefore, immigration is a stand on which a person tends to have contradicting thoughts. Thus, it is a well-balanced paper which correctly defines the purpose of the concepts of newspeak and doublethink in the novel followed by examples which can be seen in today’s world for the two

Elevator Pitch Essay Example | Topics and Well Written Essays - 500 words

Elevator Pitch - Essay Example itch is a communication tool presenting â€Å"an overview of a product, service, project, person, or other thing and is designed to get a conversation started† (O’Leary, par. 2). Chris O’Leary proffered the most important characteristics of an elevator pitch using Nine C’s, to wit: â€Å"(1) Concise, (2) Clear, (3) Compelling, (4) Credible, (5) Conceptual, (6) Concrete; (7) Customized, (8) Consistent, and (9) Conversational† (O’Leary, par. 6). As indicated, the purpose of an elevator pitch is to relay crucial information to the person one is talking to in a most effective manner using the limited time, typically spent in an elevator ride. In an article written by Pagliarini (2009), an elevator pitch must be designed to answer six particular questions: â€Å"(1) what is your product or service? (2) Who is your market? (3) How do you expect to make money? (4) Who is behind the company? (5) Who is your competition? And (6) What is your competitive advantage?† (Pagliarini, 2009, pars. 4 – 9). Further, Pagliarini averred that the elevator pitch must contain characteristics that catches the attention of the person one is talking to; should be very concise to comprise approximately 150 to 225 works; delivered with genuine passion and enthusiasm; and aiming to obtain a request in terms of networking through referrals (Pagliarini, 2009). In contemporary business and in an increasingly competitive environment, majority of professionals are always in such a hurry to go to one destination and transfer to another. As a consequence, communication tools, specifically designed to relay crucial information on business endeavors must be designed in a compact but holistic

Mcdonalds Scholarship Essay Example | Topics and Well Written Essays - 4750 words

Mcdonalds - Scholarship Essay Example Values decide what is important in life. Norms are like unwritten laws that decide people's behaviour in different situations. Institutions are the structures while Artifacts are the materialistic forms based on values and norms. Ans. Multiculturalism is coming together of diverse cultures and thus impacting each other. Possible advantage is that the diversity provides a healthy environment for a nation or society's growth. The disadvantage is that it takes away the nation or society's identity and in turn the unity as well. Ans. Organizational culture is based on values and norms that define the goals of the organization and behaviour of people with each other. Being a closed group of people can be a constraint that forces the evolution of this culture and interactions of the people within and outside give it a shape. Ans. The cross-cultural manager may face challenges in understanding the differences in culture, find gaps in communication and confusions can be created among the employees due to inherent differences. Ans. For maximizing the benefits on group dynamics, people's communication with each other, their body language and verbal communication has to be very positive. This calls for understanding interpersonal skills. Ans. ... 7. General Communication: The importance of understanding interpersonal skills for group dynamics. Ans. For maximizing the benefits on group dynamics, people's communication with each other, their body language and verbal communication has to be very positive. This calls for understanding interpersonal skills. 8. General Communication: Does information equal communication Information is only a part of communication and can never equal communication. Communication is always a two-way thing whereas information is impersonal and one way. 9. General Communication: What does assertive interpersonal communication mean Ans. It is a behaviour that indicates authority, competence, authenticity in an honest and direct but non-aggressive way that makes the others feel equal but still have regard for the person concerned. 10. Conflict Management Skills - Should interpersonal conflicts be always avoided Ans. No, they need to be addressed if they can have a long lasting impact and may concern vital fields. When they concern trivial matters, then they may be avoided. 11. Perception Skills: Are the meanings of interpersonal communication always in words Ans. No, the body language, facial expressions, eye contact and many other non-verbal forms form an integral part of interpersonal communications. 12. Perception Skills: The importance of non-verbal communication. Ans. Non-verbal communication preceeds verbal communication as one first sees the body language and facial expression of a person before he speaks. A negative non verbal communication can negate a positive verbal communication. So, it's role is vital. 13. Perception Skills: What are the barriers to accurate perception and how perception can be improved Ans. Preconceived ideas and beliefs

Journal Essay Example | Topics and Well Written Essays - 500 words - 18

Journal - Essay Example In these studies, chemical compounds in tobacco smoke seem to hasten follicular depletion (Soares 40). Moreover, qualitative impacts on follicular maturation, steroidogenesis, embryo development and fertilization have been documented. Exposure to cigarette substances in animals negatively impacts both pre- and post-impantation competence in embryonic development. For instance, tobacco inhalation in female mouse was demonstrated to be harmful to early development of the embryo and results into reduced fetal total weight. Direct nicotine injection in rats impedes cleavage of the embryo and considerably decreases the number of cells. It has been acknowledged women who smoke tobacco has a high probability of tubal barrenness and a noticeably a high danger of ectopic pregnancy. In a study, the ectopic pregnancy’s OR among smoking women was around 15.69. Tobacco smoking has been illustrated to negatively impact both the cellular and humoral immune systems. Moreover, it has been hypothesized that such changes may make tobacco smokers more liable to tubal contagions and ensuing infertility. Regarding the effect of tobacco smoking on male, Soares (42) contend that research demonstrate that normal conception in couples having a tobacco smoking spouse has a considerable decrease in fertility, with an elevated time-to-pregnancy, in situations where cigarette intake is greater than 15 per day. Tobacco smoking does not only alter variations in standard sperm limits, but also can impact the quality of the sperms. Also, biochemical alterations that can decrease the quality of sperms have been published in seminal liquid smokers, and tobacco genotoxicity is indubitable. In various groups analyzing DNA sperm fragmentation in tobacco smoking and nonsmoking males, it was established that an increased fragmentation rate in tobacco smokers was greatest in pre- and post swim-up

RFID Technology Essay Example for Free

RFID Technology Essay RFID is a general term that is used to describe a system that transmits the identity data of an object wirelessly, using radio waves. This is sometimes referred to as contact-less technology and a typical RFID system is made up of three components: tags, readers and the host computer system. Tags An RFID tag is a tiny radio device, it’s also referred as a transponder. The tag comprises of a simple silicon microchip attached to a small flat aerial and mounted on a substrate. The whole device can then be encapsulated in different materials (such as plastic) dependent upon its intended usage. The finished tag can be attached to an object, typically an item, box or pallet and read remotely to ascertain its identity, position or state. Different types of RDIF Tags available are passive and active, used as per the RDIF data read / write requirement. Readers – The reader, sometimes called an interrogator or scanner, sends and receives RF data to and from the tag via antennas. A reader may have multiple antennas that are responsible for sending and receiving radio waves. Host Computer – The data acquired by the readers is then passed to a host computer, which may run specialist RFID software or middleware application to filter the data and route it to the correct IS application as processed useful information. RFID can help hospitals to locate equipment more quickly, logistics providers to improve the management of moveable assets, brings efficiencies in the supply chain by tracking goods from the point of manufacture through to the retail stores, used as EZ card for toll-collections, remote car door access. Use of RFID technology can increase business productivity and reduce associated costs. Because of such potential benefits of RFID, many of the world’s major retailers have adopted RFID tagging for pallets and cases shipped into their distribution centers. To ensure that companies benefit from the advantages RFID provides it is important to understand how to adopt this technology. RDIF technology is been accepted by many retail chains like Wal-Mart, Tesco, Metro etc. For the supply chain and operations it provides increased levels of product and asset visibility. Retailers are looking at using the RFID technology to automatically receive shipments, and have greater visibility into the merchandize in the warehouse and on the store shelves. Few of the current Issues Facing RFID Adoption * Globally interoperable standardization problem: RFID has been implemented in different ways by different manufacturers; global standards are still being worked on. Because no global standards defined for RFID adoption, interoperability between applications or devices are not possible, which can significantly accelerate the adoption of RFID technology. * Environment: Working environment is another issue of RFID Usage. The first one is water and liquids which can absorb the radio energy signals and thereby limit range or prevent tag read/write operations altogether. Metals are another material that generally reflect radio frequency signals and deflect the radio waves, thus altering their path. The temperature of the tagged products also affected the readings. Another issue in cased by dense reader or dense tag environment are collision which cause poor read rates. Dense reader environment consist of several readers places in one closed area resulting same tag been read by multiple readers resulting reader collision. A dense tag environment involves tags placed too closely to each other resulting in tag collision because of overlap in electromagnetic waves generated by the tags interferes when being interrogated by the reader. Right type of tag/reader has to be used depending on the product, tagging level, and operational environment. The right fit is in many cases obtained through tests, which will increase read rates and accuracy. * Data management: Many conversations about RFID inevitably end up by high volume of data and data management issues that are expected to arise from tagging individual products especially in retail store environment. Data management is a key issue for any organization deploying RFID technology, and the robust middleware is required to handle that much amount of data and route it to the right database is most concerned. The right architecture is required to filter and translate RFID into useful information. Also it’s important to identify what useful RFID data should be collected and stored, which will enable easier data management and processing.

Wal-Mart Current Market Conditions Essay Example for Free

Wal-Mart Current Market Conditions Essay Market trends in the retail market are not difficult to track. â€Å"Any major initiative Wal-Mart undertakes has enormous supply chain implications worldwide† (ThomasNet News, 2010). The analysis for this paper is to look at the approach of Wal-Mart in a very competitive industry and examine how Wal-Mart is so successful. Some of the areas that will be examined are the Market Structure, the impact of new companies entering the market, prices, productivity, and cost structure, price elasticity of demand, competitors, supply and demand analysis, and impact of government regulations. When locating new stores, Wal-Mart tends to first look at more rural areas where there is less population, a higher income and where consumers are less likely to travel to larger cities. This may be due to the economics of the region or the size of city in which they propose to occupy. The company’s market is the same market as Target and K-Mart. The company’s growth will in all likelihood cause other smaller retail businesses to fail. New firms entering the market will continue to drive Wal-Mart’s prices lower. The impact of new companies entering this market would affect pricing indifference between companies. â€Å"Wal-Mart is the worlds largest retailer and second largest corporation. It is the largest private employer in the United States and Mexico. Wal-Mart is the largest grocery retailer in the United States, with an estimated 20% of the retail grocery and consumables business, and the largest toy seller in the United States, with an estimated 45% of the retail toy business, having surpassed Toys R Us in the late 1990s. Wal-Mart has 1,929 stores which as of 2005 sales figures totaled about $155 bilion in sales. Wal-Mart’s revenue as of 2006 was an estimated $315 billion USD, net income $11. 231billion USD, and employs more than 1. 8 million employees† (Information Food Source, 2006). Wal-Mart’s major competitors in the grocery market are the Kroger co. #2 in annual sales, Albertsons Inc. #3, Safeway, Inc. #4, and Costco Wholesale Group #5. Now even though Wal-Mart is leading the way in total sales the #2 and #3 businesses lead the way with total # of stores. The Kroger Co. has 3,302 with Albertsons at 2,476 stores nationwide. Wal-Mart’s total sales for that year alone were beating its 2nd place competition alone by more than 80 billion dollars. Wal-Mart’s major competitors in low-end general merchandise department would include Sears Holding Corporation, the slowly diminishing K-Mart chain, and Target whose trying different approaches including building Super Target stores to compete with the Super Wal-Mart. With Wal-Mart moving into the grocery business it has put a strain on grocery retailers also including: H-E-B, Kroger, Albertsons, Publix, Giant Eagle, Safeway, Winn Dixie, Food Lion and Save-A-Lot. Wal-Mart’s CEO Lee Scott in 2005 embarked on an energetic campaign to revive the company’s image. He installed Eduardo Castro-Wright to overhaul operations in America. Who remodeled 1,300 shops, modified merchandise and cut prices. Wal-Mart has had a number of suits filed against if for unfairly paying the female employee’s, not promoting the female employee’s fairly, placing them into positions where they can not advance, and paying them less than their male counterparts. Wal-Mart, Wally World or what ever the public wants to call wants to call it does not change what it is: A corporate machine that has made a major and horrific impact on the global economy. Wal-Mart has been accused of denying benefits, working employees off the clock, and denying them rightly earned over time pay. They also have exploited suppliers and been associated with monopolies. These are reasons that Wal-Mart, the corporate machine, the menace to the global community, must be stopped. Wal-Mart capitalizes on the use of the good value strategy when pricing their products. If Wal-Mart were to increase the price of their products then the demand for them would likely decrease and the demand for the competitor’s merchandise would likely increase, where if the price of the products drops at Wal-Mart then the demand will likely increase at Wal-Mart and decrease at the competitor’s stores. If Wal-Mart increased to match the prices then the demand would be perfectly elastic. Competition for Wal-Mart encompasses many different areas such as retail, electronics, club stores, and gasoline sales to name a few. In the US, Wal-Mart’s main competitors are department stores such as Target, K-Mart, nd ShopKo. When considering Wal-Mart’s Club store competitors one must look at Costco and BJ’s Wholesale Club in the eastern part of the US. Wal-Mart’s main US retail competitor is Target and seems to be doing very well considering the current market conditions. With Wal-Mart’s push to add greater sustainability and eco-friendly techniques to its repertoire, it becomes that much more difficult for the competition to stay with the industry leader. In 2009 Target’s EBIT (Earnings before Interest and Taxes) were 4. 74 Billion with a net income of 2. 49 Billion (Daily Finance an AOL Money and Finance Site, 2010). Target Inc. operates in the United States exclusively which keeps the Wal-Mart competitor in a distant second place. Although economic conditions in recent months have been difficult overall, firms operating in the consumer staples sector, and especially the food and staples retailing industry, have enjoyed a certain amount of stability, and even growth, which exceeded performance in other sectors of the market. This is especially true for those firms that have diversified into international markets. Access to a range of markets stabilizes earnings by reducing risk across a range of differing economic cycles. Although demand in the United States, Wal-Mart’s primary market, has been modest, it has continued on a general growth trend over the years. There have been months where demand fell; however, the overall trend has continued to rise. There are two major economic conditions that have worked in concert to contribute to moderate, but continued growth. First, income has generally suffered in Wal-Mart’s home market. Stagnant and declining wages, combined with rising unemployment have reduced the buying power of retail consumers. The sales of many consumer goods declined, and have only recently begun to recover (U.  S. Census Bureau, 2009; U. S. Census Bureau, 2010). This reduction in demand would cause a shift to the left in the demand curve for many of the products sold by Wal-Mart. On a global scale, Wal-Mart experienced a range of economic growth rates affecting demand in the markets where it has operations (United Nations Statistics Division, 2010). Overall, demand on a global scale was influenced by two primary mechanisms. Of greatest importance is an increasing customer base. As the firm reaches more consumers through new outlets and new markets, generally demand would increase across all products. Since many of Wal-Mart’s international markets are growth markets, incomes are increasing alongside the expanded consumer base. Although the company strives to bring value to all of its customers, since many of its products in growth markets are new to the market, income increases result in the reduction of demand for existing inferior goods in the market. In many ways, the items sold by Wal-Mart in growth markets are considered normal goods. Thus, increasing incomes actually increase for most of Wal-Mart’s products in these markets (Colander, 2008). Wal-Mart’s expansion into international growth markets may have helped the firm’s bottom line, but not without some upfront costs to overcome barriers to entry. At home, the firm must adhere to a range of labor, product safety, and reporting and audit requirements to do business. Similar regulations will likely be encountered in each of the markets where business is done. Some markets may actually have more rigid requirements than what the company has to deal with at home. The most important types of regulation the company will need to be responsive to deal with corruption and foreign direct investment. To combat corruption in both business dealings and interaction with governments, the United States requires its businesses to adhere to the Foreign Corruption Practices Act (FCPA). Along with other unscrupulous practices, the law aims to prevent bribery as a business practice while improving transparency in business dealings. There may be similar regulation in some of the markets where Wal-Mart does business. In terms of Foreign Direct Investment, Wal-Mart must deal with a complex patchwork of laws that differ from each of the other countries in which it has operations. Some countries, such as Canada and Mexico, allow Wal-Mart to directly operate its stores as long as it maintains certain capital and operational conditions. Other countries, however, require the company to undertake operations through or in collaboration with a native firm. Likewise, regulation may restrict the types of business operations a firm may undertake or the area of the market in which it may operate. Both China and India have restrictions along these lines, requiring Wal-Mart to partner with existing retailers to do business (U.  S. Commercial Service, 2008). Trends in the world’s retail markets may not be difficult to track, but due to the complexity of handling such a wide variety of goods and the wide range of competitors they can be difficult to understand and successfully do business in. To be successful in understanding the retail marketplace an entity must be dedicated to comprehensive research of the landscape. Additionally, an understanding of economic principles is critical to putting the extensive amount of available information into context.

Political Factors Affecting Education

Political Factors Affecting Education Education is the most important shared experienced in our lives it is so important and so all-pervasive that it is almost impossible to define. Education will not supply all the answers to the problems that beset us, either as individuals or as a nation, but if we set about it the right way, it is the best single means of promoting intellectual, moral, physical and economic wellbeing (Aldrich 1996 ). Education teaches us the joy of learning and gives us the qualifications for employment, which builds confidence and self esteem and gives us the skills and values to meet the demands of a fast changing worlds and society. (Estelle 2001 quoted in Chitty, C 2009). As education meet the demands of society so society is itself is a product of that knowledge or education which informs societal attitudes towards life and its problems, the value it attaches to the things of the world in general, the place of man in the universe in particular and the norm sets to which our thoughts and behavior must conform. The two contrasting regions of Peshawar and Khyber Agency in Pakistan have been selected for critical analysis and evaluation of the impact of varying social and political forces on the provision and type of education available in each area. Peshawar is a large city having a population of 2.9 million in 2005. The population is growing by 3.2 % annually and this growth rate is higher than most other Pakistani cities (Hayat 2006). Peshawars residents consist mainly of Pashtoon people with Hindkowans as the minority group. Languages such as Pashto, Persian, Urdu, Khowar, Dari, Hindko, Saraiki and Punjabi are spoken in Peshawar. Peshawar can be sub-divided into two distinct regions, namely the urban region, which accounts for 51.32 % of the population, and the rural area with holds the remaining 48.68 % of the population. The population had increased two fold in the previous two decades. (Gaffar 2005) .The area of Peshawar district extends from Warsak north to south Matani, a distance of over 30 miles, and 18 miles from Hayatabad east to Taro Jaba in the west. It is located at an altitude of 1138ft above sea level. Most of the citys dwellers are Muslims with some Hindus, Sikhs and Christians minorities. Historically Peshawar was the centre of the Indus civilization and home to many other communities like Bukharan Jews and Zoroastrians (Arbab 2000). The second area to be evaluated is that of Khyber Agency. Khyber Agency is a Federally Administered Tribal area of Pakistan. It encompasses an area ranging from Tirah valley to the Peshawar district. It borders Afghanistan to the East, Orakzai Agency to the north and Peshawar to the west. There are four main tribes the Mullagori, Shalmani, Shinwari and Afridi in Khyber Agency. According to 2007 estimates, Khyber Agency had a literacy rate of 34.2%. In world literacy rankings, Pakistan is listed as 160th of 177 countries, with an overall literacy rate of 49.9 %( Noreen 2008). The reason for selecting these Peshawar and Khyber Agency is that, whilst they are geographically close, they demonstrate clear differences in the type and standard of education they provide. These differences can, therefore, be usefully evaluated in terms of the social and political forces acting upon them. One such significant factor, is that Khyber agency has become a focal point for the war against terrorism which, this paper will argue, has been a dominant cause in the deterioration of the education system in that region. Before analyzing and evaluating the provision of education by the state, it is a matter to be taken in notice that high regard is accorded to education in Pakistan is enshrined in the constitution with education on the agreed legislative list of the central and provincial government. The 1973 constitution of the Islamic Republic of Pakistan recognizes the importance of education and says that the state shall: Encourage unity and observance of the Islamic moral standards Endorse with special care the educational and economic interests of backward areas. Eradicate illiteracy and provide free and compulsory secondary education. Make technical and professional education generally available and higher education accessible to all on the basis of merit. Enable the people of different areas, through education, training, agriculture and industrial development and other methods, to participate fully in all forms of national activities including employment in the services of Pakistan. Ensure full participation of women in all the spheres of national life (National education policy 2010) In many developed countries of the world the school system has been divided into the state school and private school sectors. The commentators Adonis and Pollard have recently complained that the education system in England is based on a division between state and private (so called public ) schools with prestige and resources going mainly to the later rather then to the former (Adonis, A and Pollard S 1998). Like Great Britain, education system in Pakistan is also divided into state and private school. The existing state school systems in both Peshawar and Khyber agency are almost the same as that are provided in the rest of Pakistan. In Peshawar and Khyber agency, however, the school system has a further sub-division having state schools, private schools and madrassa schools. Private schools are considered schools for the upper classes, entry to which are generally limited to students from rich families, whilst state schools are generally for lower, middle class people. Madrassa, however, are for those children from lower class family backgrounds who do not have an access to any of the above mentioned schools for a variety of reasons; a key factor being accessibility. The students of madrassa depend solely on charities provided by the general public. In Peshawar only 4.6 million students are enrolled in the Public Sector, Private Sector and Madrassa. The remaining 2.8 million children have no access to formal education (Hussein 2007). Average dropout rates up to Matriculation level are at 38% annually. There are many factors that impact on the drop out including access problems, social and cultural issues particularly among females, poverty, ignorance, lack of financial resources,(with government and families) corporal punishment and so on. More than half of the children in Peshawar drop out of school before completing the fifth grade. On average, females remain in school for 1.3 years and males for 3.8 years. (Sohrab 2007) The education system in both areas is broadly divided into three stages namely; Primary, Secondary and Higher education. The pre school stage is introduced for children less then 5 years old and is further divided into three stages, play group, Nursery and Kinder Garden. Students progress from Primary schools to Middle schools and then High school. After completing High school (SSC), successful students progress to college, and is called Higher Secondary State Education (HSSC). After Primary Education, unisex education is the communities preferred choice but co-education does exist in Private Institution in Peshawar although not in Khyber Agency. The curriculum is usually designed by the federal curriculum bureau in Islamabad with prominent educationalists setting the objectives of the curriculum. Every province has its own text book boards who implement the curriculum made by the federal curriculum bureau. The provincial text book board has limited authority but can make some change s to the curriculum, subject to the approval of federal curriculum bureau. The provincial text book board conducts and monitors exams through different exam boards. (Iqbal 2007)The curriculum designed by the federal bureau is implemented in both private and state schools in Peshawar and Khyber Agency. O level and A level education system is employed in private sector in Peshawar. In Both private and state institutions the common subjects are Urdu, English, Maths, Social Studies, Islamyat, Computer science, and other science subjects like Chemistry, Physics and Biology. In Private schools, the medium of instruction is English whilst state schools teach in Urdu. (Majeed 2007). Secondary education teaches the boy{sic} to apply the principle he is learning, and so to learn the principles by applying them, or so to use the instruments he is being made to know, as to perform or produce something, interpret literature or a science, make a picture or a book, practice a plastic or a manual a rt, convince a jury or persuade a senate, translate or annotate an author, dye wool, weave cloth, design or construct a machine, navigate a ship or command an army (Bryce 1895). Secondary education is viewed as preparing students for entry into a career and that is why, after gaining the higher secondary school certificate (HSSC), students in both areas can appear in the entry test for professional institutions like medical and engineering colleges. Those who are unsuccessful in the entry tests follow the arts path or other science subjects. Higher education takes students up to PhD level. Since 2002, the Higher Education Commission (HEC) has been empowered to carry out assessment, improvement and promotion of higher education, research and development, devise policies, guiding principles and priorities for higher education institutions and to set down conditions under which institutions, including those that are not part of the State educational system, may be opened and operated. The mandate of HEC encompasses all degree granting universities and institutions, both in public and private sectors and supports the attainment of quality education by facilitating and co-coordinating self-assessment of academic programs and their external review by national and international experts. HEC also supervises the planning, development and accreditation of public and private sector higher education institutions. Its goal is to facilitate the educational reform process (Ghani 2006). The main distinguishing features in the provision and type of education system in each area is due to differences in the implementation of educational strategies and the number and types of educational institutions available. There are plenty of schools, colleges and universities flourishing in Peshawar but not in Khyber Agency. Indeed, in Khyber Agency there are no universities or other professional colleges at all. After graduating from secondary school, the students of Khyber Agency must move to Peshawar or other parts of Pakistan, depending on their family circumstances, if they are to continue their education. Students from Khyber Agency face an additional problem when seeking admission to the institutions in Peshawar because of their tribal domicile, as the constitution of Pakistan limits, via a fixed quota, the number of Khyber Agency residents who can be admitted to State Professional colleges. Those students who do not come in the quota system have to pay for their education in private institutions. Those who can not afford these expenses are left/remain without further education. There are number of social factors that play into the poor public provision of education in Khyber Agency. These include low level of awareness among parents, low income status, lack of administration and control, less parental involvement, less opportunity to study, parents relationship with institutions and teachers, low literacy ratio, peer rejection, regarding its outcomes and impact on household well-being. The parents in Khyber Agency often lack the necessary vision to see the benefits that education can bring to the future of their children. Further difficulties such as the non-availability of transportation, communication and health, social and family priorities, influence often negatively the educational opportunities of students. Clear differences exist in the administration of education within the two regions. The expenditure of funds and the nature and scope of educational planning has affected the education system in Khyber Agency. Poor Economic conditions is another factor that lower the literacy rate of Khyber agency to below that of Peshawar region. The persistent under-investment by successive governments in Khyber Agency has left many schools, poorly resourced and lacking in physical infrastructure. Academic institutions, with few exceptions face financial problems and constraints. Mostly Public sector schools face financial constraints due to the high burden of students in crowed institutions where facilities for students are minimal. If financially possible, parents utilize the services of private institutions to help their children get better education. Alternatively, parents may employ external/private tuition or coaching to enhance their childrens competence because, as mentioned, most state schools are overcrowded with high students numbers per class which prohibits adequate student teacher interaction. In Khyber Agency, the average income of parents prevents most families from seeking to enroll their children into the higher standard and more competitive institutions or opt for external tuition and coaching. It is generally acknowledged that the education department as a whole is the most badly administered governmental sector in Pakistan in spite of the fact that educat ion plays such a vital role in the development of any country. As mentioned earlier, the national government has never allotted the necessary resources to this department, resulting in a poor literacy rate country-wide. A structured system for funding education is necessary based on local community needs and subject to audit control at regional level. In both regions, especially in Khyber Agency, current provision is characterized by poor governance and management, a traditional way of teaching, an outdated and inflexible curriculum, lack of qualified educators, inappropriate utilization of existing infrastructure, political interference in teacher selection and infrastructure development, poor supervision and control by government, gender discrimination and a poor evaluation and assessment system, that has made the existing provision of the education system incompatible with modern education system and therefore changes must be made. Khyber Agency has been totally isolated from the main stream political system. Political activities were not allowed and people could not participate in politics till 1998.the people were given the right to vote in 1998 general elections. The political party system is still very fragile in the area and controlled by the Federal government through the governor of Khyber Pashtoon khawa. Commissioner and political agent are answerable to the governor in what is a very complicated political system. There still prevails the most hated laws called FCR (frontier crime regulation) imposed by the British in colonial times. These were the draconian rules that were imposed by British government to suppress the people of Khyber Agency. Political involvement plays a vital role in the administration and governance of education. Peshawars regional government has a long established record of political interference in the administration and control of education while Khyber Agency is being weakened daily due to the insurgency and acts of terrorism, lack of accountability and nepotism. Teachers in the areas have many serious concerns. They are generally low paid, given the prevailing economic depression, and have often been driven to desperate measures to gain a modicum of their urgent demands such as improved working conditions. It is necessary to meet these demands to ensure that teachers, as the makers of the nations, can contribute to the development of students which in turn will result in the development of nation. Education is a constitutional right of every male and female. The high level of social anxiety and low literacy rate clearly indicate the need for fundamental changes in education system; such improvements would include a single medium of instruction for text books, sufficient funding and proper implementation of strategies and plans. Due to social and political pressure the government announces special reforms for the development of education sector that also applies in these two areas. At the start of the 21st Century, the Government of Pakistan took several initiatives underlining the education sector reform. Some of these reforms are National Education Policy (1998-2010); Education Sector Reforms (ESR) (2001-06), Education for All (EFA) by 2015, Ten Years Perspective Development Plan (2001-2011), Ten Years Perspective Development Plan (2001-2011), National Commission for Human Development (NCHD), Poverty Reduction Strategy Papers (PRSP), Medium Term Development Framework (MTDF) 2 005-10, and Education Millennium Development Goals.(National education policy 2010) Despite the above mentioned reforms which has been introduced by the government at various times, their positive impact has yet to reach many rural areas like that of Khyber Agency. As a consequence these areas have become breeding grounds for terrorism which will not only endanger Pakistan but will export terrorism to other countries of the world and thus endangering the whole world. The following recommendations, if properly implemented could improve the currant education system in both regions but particularly in Khyber agency. The existing system of education needs to be thoroughly scrutinized and audited to ensure transparency in order to address poor governance and management issues. A specialized Management Centre in Elementary and Secondary Education Department to provide accountability and proper training without nepotism and bias should be introduced. There is a need to empowering school heads to ensure they are free from political interference and control. A separate commission in the style of the public service commission could make appointments and standardize all grades. Maximum administrative and financial autonomy needs to be devolved down to school level with accountability of the school heads to community level. This make the monitoring and evaluation process more efficient and effective and new technology could be devised for the process. A revolutionary emphasis on education, social and economic development is critical in order to lay the foundations for educational development and poverty reduction in both of these areas. Without social and economic development, change cannot occur, as change never occurs in a vacuum. Private partnerships are critical for capitalizing upon social and other stakeholder such as NGOs, voluntary organizations, general public and private sectors. All stakeholders could be subject to regulatory mechanisms to ensure effective education development in both Peshawar and Khyber Agency. In both the regions rigid and hard line behavior has breed a biased and inflexible system allowing no space for students analytical thinking. This also prevents the development of life long skills that prepare students to face challenges in their daily life by exercising problem solving skills. In order to address these drawbacks the design of the curriculum should be based upon native, behavioral, unbiased and scientific research so that concepts taught should be made vertically and horizontally clear and should incorporate local, regional and global values of democracy, secularism, federalism, broadmindedness and non-violence. Finally to improve the education system in these areas education could be alignment with market demands, a uniform medium of instruction, the strengthening of the science facilities, Knowledge Park, Science and Technology Park should be established in both regions to impart standards through robust control and administrative techniques. All these efforts will help to improve the standard of education by replacing traditional modes of instruction with the use of technologies and productive work and problem solving skills will take the place of routine types of activities which will in turn help develop a knowledge based economy that responds to the needs of the people in a sustainable manner.

Personal Narrative †Atheist Essay -- Personal Narrative Writing

Personal Narrative – Atheist I didn't ask for the pastor to come over. I would have much rather been left alone to watch daytime TV. True, I was beginning to feel I little isolated, but some sissy-voiced holy man I hardly knew wasn't going to make me feel any better. But it was standard policy to notify the church when one of its fold has been hospitalized, for prayer requests and all that mush, and when the pastor heard that I was already home, he felt obligated to visit, as if seeing my swollen, drooling face was somehow doing me a favor. If only I could have had the surgery a year ago, when I still believed in God, but the surgeon made me wear these braces first, buying me plenty of time to attend my freshman year of college. The first class I took was a religion course, Literature of the Old and New Testament. Although I'd always considered myself a Christian, I had never taken time to read the Bible, partly out of apathy and partly out of fear, until that class. During the semester, with my bliss of ignorance lifted, I discovered how barbaric the Christian faith was. I learned of the scores of men sent to die by David's hand so he could learn a lesson about lechery, of the Egyptian corpses floating in the Red Sea. There was also the famous "sacrifice Issac" prank God pulled on Abraham, and the office pool between God and His Accuser to see how long Job could be toyed with before he snapped. Worst of all, a brief tour of Revelations revealed that the Devil might have been the product of a fever dream taken too serio usly and that the only real Evil in the world sprang from the hands of an arrogant, pissy God. Mom was busy tidying up the room, dusting this and that so the church didn't think we were total slobs. She s... ...dren's Motrin. God may have crushed Jacob's nuts, but a warrior God was still the only god worth praying to. The prayer began with a brief request for the Lord to watch over me, which turned my thoughts once again to the little brass Jesus in the recovery room. I had secretly missed the little Jesus since the day I checked out, but as the pastor was praying the same old Christian rhetoric, I realized that I didn't need him anymore. The real Jesus was watching over me. Don't ask me how I knew, but I knew. Jesus was watching over the entire world, protecting it as if it were His younger brother. Protecting it from an abusive Father. As the pastor left I flicked on the TV, more to have something to stare at than something to watch, and to the low, lulling drone of newscasters covering a political scandal, I silently wondered about the last time I attended church.

Violence in Wuthering Heights :: Wuthering Heights Essays

Violence in Wuthering Heights Wuthering Heights was written by Emile Brontà ©, one of the Brontà © sisters. The author finished this novel in 1847. After that, Emily died soon in 1848 at age thirty. In the nineteenth century Wuthering Heights becomes as classical novel. The readers who were read this novel were shocked by the Violence. In this paper, I will discuss the theme of the violence on Wuthering Heights. The novel takes place in England around 1760. the narrator, a gentleman named Lockwood. Lockwood rents a fine house and park called Thrush cross Grange in Yorkshire, and gradually learns more and more about the histories of two local families. This is what he learns from a housekeeper, Ellen Dean, who had been with one of the two families for all of her life. The story takes place in two main settings; Wuthering Heights and Thrush cross Grange, both situated on the harsh and desolate moors of Yorkshire. Emily Bronte actually grew up and lived in this place, and so her depiction of it is very accurate, and she uses her knowledge to emphasise the moods and attitudes of the characters. The people of these two houses differ from each other. The people from the Wuthering heights such as Heath cliff are generally angry, ill tempered, vengeful, and often immoral. These attitudes are clearly reflected through the large, cold and dark house, situated on top of a ruthless hill on the moors. Thrush cross Grange is a more cultivated, calm house, situated in a valley of the moors. Its inhabitants, including Edgar Linton, are generally more refined, with more morals and calmer attitudes than those of Wuthering Heights. Catherine Earnshaw, who is from Wuthering heights, is a character that creates the conflict throughout the whole book and between the t wo characters, Edgar and Heath cliff. To clarify more that Catherine is torn between her love for Heathcliff and her desire to be a gentlewoman, and her decision to marry the gentle Edgar Linton drags almost all of the novel's characters into conflict with Heathcliff To begin with, one of the main characters in Wuthering Heights is the devilish Heath cliff. An orphan despised since his birth. Heath cliff grows up to become a sadistic, cruel, vengeful and immoral man .He is often referred to as â€Å"like the devil† or as â€Å"evil†, and this is certainly the way he acts.

Chemosynthesis :: essays research papers fc

Introduction Synthesis is the process of producing a chemical compound usually by the union of simpler chemical compounds. For example, photosynthesis, the word photo means putting together with light. Photosynthesis is the process of converting sunlight into food for organic organisms such as plants. Photosynthesis is the basis of life for planet earth and without it; not only would we not be able to produce the fruits and vegetables that we consume, but the food to feed the animals that we eat. Plants absorb this sunlight which in turn makes oxygen in a process called respiration. This delicate cycle is what allows us to thrive on this planet. Although much of the life on this planet relies on photosynthesis in one way or another, there is another form of synthesis that is equally as important, chemosynthesis.   Ã‚  Ã‚  Ã‚  Ã‚  The deep sea is considered the largest, yet, least-known habitat on earth and covers about two-thirds of the earth. Every year, and every dive down to the mysterious depths of the deep-sea bring scientist closer and closer to unraveling the secrets of the unimaginable deep. This is where chemosynthesis takes place because there is no sunlight available in order for photosynthesis to take place. How hydrothermal vents work In 1977, in the Galapagos Islands, the first hydrothermal vents were found. Using a submersible called the Alvin, scientist were able to explore this alien world never known to have existed for the first time. Hydrothermal vents are chimney like structures on the ocean floor that release extremely hot, mineral rich water. This process is called Hydrothermal Circulation. Ocean water seeps into the earth, becoming increasingly hotter as it descends downward. As the water passes through the cracks of the earth, it is becoming enriched with metals and minerals until finally turning to a very acidic fluid. When the super heated water reaches about 700˚F (400˚C), the fluid rises and bursts through cracks in the sea floor. The super heated water mixing with the cold sea water causes a chemical reaction and forms particles of metal sulfide to cloud the water. The pieces of metal settle around the area of the crack, and over time, collect to form the chimneys of black smokers. One w ould assume that at the very bottom of the ocean, in 700˚F waters, that nothing could possibly exist here. Surprisingly, over 300 strange and unique species thrive only in these conditions. What lives near hydrothermal vents?

Writing: Dependent Clause and Topic Sentence

contents entries found. PART A: INTRODUCTION 1. Rationale for choosing the topic: The ongoing process of regional and global integration in Vietnam has resulted in an increasing demand for English language teaching across the country. Learning English is currently not only an interest but also a practical thing for many people. Learning English means learning four related skills: listening, speaking, reading and writing. In teaching and learning English as a foreign language in Vietnam, writing has always received a great deal of attention.This is understandable, English is learnt and taught in non-English environment, therefore writing is not only one of the four language skills that students of English need to acquire but also a means of further study. Carrell (1981) stated that â€Å"For many students, writing is by far the most important of the four skills in a second language, particularly in English as a second or foreign language† (p. 1). Writing in general is one of th e most important skills for English learners, and academic writing in particular plays key role in helping learners to master the language.Learners of English language need to know how to write academically through the way they answer questions, discuss subjects or report research results. However, academic writing is never ever an easy task because it is the combinations of relation among audience, writer, organization and presentation (according to Swale, 1997). It can be understood that learners should keep in their mind to discover typical questions: â€Å"who are they going to write for? †, â€Å"what is the purpose of writing? † (What are the topic, position and argument? , how is the writing going to be organized and presented? It is also quite important to define â€Å"academic writing† to find which is necessary and sufficient. Academic writing normally starts from words, to phrase, clause, sentence, paragraph, and then essay. This assignment concentrat es on theory of academic paragraph writing including the definition and structure of a paragraph, parts of paragraph, mistakes ESL often make in writing paragraph academically. It is tried to find out and to compare typical non-academic and academic words and phrases using in paragraph writing.As teachers of English, we ourselves think that it is essential to do a research on the topic â€Å"Academic paragraph writing†. 2. Aims and objectives: 2. 1 Aims: This assignment concentrates on theory of academic paragraph writing. Findings will be studied to suggest appropriate instructional support to help learners improve their academic writing skill. 2. 2. Objectives: To be more specific, the objectives of this study are: – to investigate the theory towards academic paragraph writing. – to find out the common mistakes in academic writing to suggest ways to reduce the difficulties and help learners improve their writing skill by giving out example academic words and p hrases It is hoped that the findings from this study will be some benefits to teachers and students in universities. 3. Methodology In order to carry out the writing of this paper, we ourselves have based on the following methods. * The combination of diachronic and synchronic approaches * The teacher’s advice * The book reference In short, it is hoped that the paper will provide an introduction to the ways how to write academic paragraph writing.We are grateful to any comments on the paper. PART B: DEVELOPMENT I/ Theory of paragraph: 1. Definition of a paragraph: It is quite easy for learners to find out what is a paragraph. There are many ways to define this basing on different viewpoints. Followings are some of popular paragraph definitions. A paragraph is: – a distinct section of a piece of writing, usually dealing with a single theme and indicated by a new line, indentation, or numbering (Oxford Advanced learner Dictionary) – is a group of related sentences that discuss one main idea.A paragraph can be as short as one sentence or as long as ten sentences. The number of sentences is unimportant; however, the paragraph should be long enough to develop the main idea clearly. (Writing academic English – Alice Oshima and Alice Hogue – Longman, third edition) – a distinct portion of written or printed matter dealing with a particular idea, usually beginning with an indentation on a new line. It is one of a series of subsections each usually devoted to one idea and each usually marked by the beginning of a new line, indentation, and increases interlinear space. World English dictionary – Collins) It can be shortly understood that a paragraph is one part of a text which express one complete idea. 2. Structure of a paragraph: A paragraph normally includes a topic sentence, supporting sentences and a concluding sentence. The topic sentence states the main idea of the paragraph. It not only names the topic of the para graph, but it also limits the topic to one specific area that can be discussed completely in the space of a single paragraph. Supporting sentences develop the topic sentence.That is, they explain or prove the topic sentence by giving more information about it. The concluding sentence signals the end of the paragraph and leaves the reader with important points to remember. Concluding sentence is customary for stand-alone paragraph. However, paragraphs that are parts of a longer piece of writing usually do not concluding sentences. 2. 1. The topic sentence: 2. 1. 1. What is topic sentence? Topic sentence is the most important sentence in a paragraph which clearly states the topic and the controlling idea of a paragraph, and briefly indicates what the paragraph is going to discuss.For this reason, the topic sentence is a helpful guide to both the writer and the reader. The writer can see what information to include. The reader can see what the paragraph is going to be about and is ther efore better prepared to understand it. 2. 1. 2. Position of topic sentences: The topic sentence is usually the first sentence in a paragraph. It can be placed in other locations depending on writers; however, the beginning of the paragraph seems to be the best spot. One of possible location for the topic sentence is at the end. 2. 1. 3. The two parts of a topic sentenceAs mentioned above, topic sentence has two essential parts: the topic and the controlling idea in which the topic names the subject of the paragraph, the controlling idea limits or controls the topic to a specific area to be discuss in the space of a single paragraph. Here is an example: Delicious foods are easy to prepare. TOPICCONTROLLING IDEA Following notices are expected to somehow help learners write good topic sentence: Firstly, the topic sentence should control or guide the whole paragraph. Topic sentence is good if it meet the readers’ need about what they expect to read in the paragraph.Secondly, a g ood topic sentence is not a general fact that everyone accepts as a true thing. An example illustrating this point can be seen through a bad topic like: â€Å"Libraries have books. † The information in this sentence is true; however, it is a general fact and is not a good choice for a topic sentence. Thirdly, a good topic sentence should be specific. For example, â€Å"Coffee is delicious. † is not a good topic sentence because the information in the sentence is too general. The reader does not know what to expect in the paragraph.The sentence can become better when it is written in a specific way, such as: â€Å"Black coffee has many benefits for your mentality. † However, it is important to know that topic sentence should not be too specific. Finally, a good topic sentence has controlling ideas which guide all the supporting sentences and give readers general expectation about what they are going to read about throughout the paragraph. 2. 2. Supporting sentenc es: 2. 2. 1. What is a good supporting sentence? Supporting sentences explain or prove the topic sentence. Good supporting entences are related to the topic sentence and its controlling ideas. They give information that supports and explains the topic of the paragraph. They answer questions – who? what? when? why? and how? – and give details. 2. 2. 2. Kinds of supporting sentences: There are several different kinds of supporting sentences going as follows with suitable examples: – explain: People move from village to big cities for economic reasons. – describe: They live in a nice house surrounded by fields of flowers. – give reasons: Tom finally drops from school because of bad results. give facts: About five percent of the A town’s population is immigrant. – give examples: Sugar cane and banana grow in South Africa. – define: My mother has a samovar, which is a large cooper tea urn. 2. 3. The concluding sentence: 2. 3. 1. Wha t is concluding sentence? Concluding sentence serves two purposes: – It signals the end of the paragraph. – It leaves the reader with the most important ideas to remember. It can do this in two ways: by summarizing the main points of the paragraph, or by repeating the topic sentence in different words.A paragraph does not always need a concluding sentence. For single paragraphs, especially long ones, a concluding sentence is helpful to the reader because it is a reminder of the important points. However, a concluding sentence is not needed for every paragraph in a multi-paragraph essay. 2. 3. 2. What are good concluding sentences? To come up with the idea of a good concluding sentence, it is necessary for writer to think about some questions: – What is a good concluding sentence? – How do the concluding sentences relate to the topic sentence and to the supporting sentences?The concluding sentence’s job is to bring the paragraph to a logical conclus ion. The paragraph can be brought to an end with some formal signals: Finally, In brief, In conclusion, Indeed, In short, To sum up, All in all, Lastly†¦ It can end with some structures: The evidence suggests that†¦, There can be no doubt that†¦, These examples show that†¦, We can see that†¦ 2. 3. 3. Kinds of concluding sentences There are many different types of concluding sentences: restatement, suggestion, opinion, prediction. Restate the main idea is one of the easiest ways to write concluding sentence. Writers restate the main idea or summarize the main point of the paragraph. †¢ Offer a suggestion, give an opinion, or make a prediction are some of ways to write a concluding sentences, sometimes writers can do a combination of these options. 3. How to write a good paragraph academically? Academic paragraph writing needs good unity and coherence. †¢ Unity: â€Å"A paragraph is a group of sentences which relate to the topic and develop the cont rolling idea.If a sentence does not relate to or develop that idea, it is irrelevant of place and should be omitted. A good paragraph must be unified. †; â€Å"A paragraph has unity when all of its sentences, including the topic sentence support, and conclusion, relate to the same main idea. (Cited from â€Å"Let’s write 2† by Dang Ngoc Huong, 2007) It is clear to see that an important element of a good paragraph is unity. Unity means that a paragraph discusses one and only one main idea from beginning to end.The second part of unity is that every supporting sentence must directly explain or prove the main idea. †¢ Coherence: â€Å"A paragraph must have unity: all its ideas must refer to the topic (as above presented), moreover, another element of a good paragraph is coherence; coherence is an important quality of writing: all the ideas are presented logically and smoothly so that it is easy for the reader to follow the writer’s progression of ideas . In other words, a coherent paragraph contains sentences that are logically ordered and that flow smoothly.In order to achieve coherence of a paragraph, writers can use several ways in writing. † (According to Dang Ngoc Huong, Let’s write 2, 2007) For coherence in writing, the sentences must hold together; that is, the movement from one sentence to the next must be logical and smooth. There must be no sudden jumps. Each sentence should flow smoothly into the next one. There are four ways to achieve coherence: 1. Repeat key nouns. 2. Use consistent pronouns. 3. Use transition signals to link ideas. 4. Arrange ideas in logical order.II/ Findings on academic paragraph writing There are many necessary things to form a good academic writing. English learners sometimes find it difficult to write in English, especially in academic style. It is our try to find out the three common mistakes in paragraph writing: run-on sentence, fragment and parallel structure; and academic equ ivalents of words or phrases to be helpful for learners to write academically. 1. Learners’ common mistakes in paragraph writing: As mentioned in the introduction, writing is always a not-easy task with most of English learners.It is due to the need for combining various skills and background knowledge when they do writing. This part is going to show common mistakes that learners often have in academic writing in general, and in paragraph writing in particular. 1. 1. Run-on sentence: A run-on sentence is a sentence in which two or more independent clauses (i. e. , complete sentences) are joined without appropriate punctuation or conjunction. This is one of the most common mistakes appeared in academic writing. Following are suggested approaches to avoid the error: †¢ Use separate sentences.However, this may disconnect related independent clauses and cause some of the meaning to be lost: o It is nearly half past five. We cannot reach town before dark. †¢ Use a semico lon. This maintains the connection between the clauses while ensuring a pause between the two ideas: o It is nearly half past five; we cannot reach town before dark. †¢ Use a coordinating conjunction. o It is nearly half past five, so we cannot reach town before dark. 1. 2. Fragment: Fragment is a sentence which does not contain a subject or a predicate.A sentence fragment fails to be a sentence in the sense that it cannot stand by itself. It does not contain even one independent clause. There are several reasons why a group of words may seem to act like a sentence but not have the wherewithal to make it as a complete thought. †¢ It may locate something in time and place with a prepositional phrase or a series of such phrases, but it's still lacking a proper subject-verb relationship within an independent clause: †¢ It describes something, but there is no subject-verb relationship: Example: In Japan, during the last war and just before the armistice.This sentence acco mplishes a great deal in terms of placing the reader in time and place, but there is no subject, no verb. Example: Working far into the night in an effort to salvage her little boat. This is a verbal phrase that wants to modify something, the real subject of the sentence (about to come up), probably the she who was working so hard. †¢ It may have most of the makings of a sentence but still be missing an important part of a verb string: Example: Some of the students working in Professor Espinoza's laboratory last semester. It may even have a subject-verb relationship, but it has been subordinated to another idea by a dependent word and so cannot stand by itself: Example: Even though he had the better arguments and was by far the more powerful speaker. This sentence fragment has a subject, he, and two verbs, had and was, but it cannot stand by itself because of the dependent word (subordinating conjunction) even though. We need an independent clause to follow up this dependent cl ause: . . . the more powerful speaker, he lost the case because he didn't understand the jury. 1. 3.Parallel structure: This principle of parallel construction requires that expressions of similar content and function should be outwardly similar. The likeness of form enables the reader to recognize more readily the likeness of content and function. Unskillful writers often violate this principle, from a mistaken belief that they should constantly vary the form of their expressions. It is true that in repeating a statement in order to emphasize it writers may need to vary its form. But apart from this, writers should follow carefully the principle of parallel construction. Faulty Parallelism |Corrected Version | |Formerly, science was taught by the textbook method, while now the |Formerly, science was taught by the textbook method; now it is | |laboratory method is employed. |taught by the laboratory method. | The left-hand version gives the impression that the writer is undecided or timid; he seems unable or afraid to choose one form of expression and hold to it. The right-hand version shows that the writer has at least made his choice and abided by it.By this principle, an article or a preposition applying to all the members of a series must either be used only before the first term or else be repeated before each term. |Faulty Parallelism |Corrected Version | |The French, the Italians, Spanish, and Portuguese |The French, the Italians, the Spanish, and the Portuguese | |In spring, summer, or in winter |In spring, summer, or winter (In spring, in summer, or in winter) |Correlative expressions (both, and; not, but; not only, but also; either, or; first, second, third; and the like) should be followed by the same grammatical construction. Many violations of this rule can be corrected by rearranging the sentence. |Faulty Parallelism |Corrected Version | |It was both a long ceremony and very tedious. |The ceremony was both long and tedious. | |A time not for wo rds, but action |A ime not for words, but for action | |Either you must grant his request or incur his ill will. |You must either grant his request or incur his ill will. | |My objections are, first, the injustice of the measure; second, that |My objections are, first, that the measure is unjust; second, that | |it is unconstitutional. |it is unconstitutional. | When making comparisons, the things which are compared should be couched in parallel structures whenever that is possible and appropriate. Faulty Parallelism |Corrected Version | |My income is smaller than my wife. |My income is smaller than my wife's. | 2. Non-academic words and academic equivalents: It is necessary for learners to use academic words in academic paragraph writing. Because of limited space and time, our group just suggests example words and phrases in their simple form and academic equivalents as below. |Meaning |Simple word |Academic word | |Y tu? g / khai ni? m |idea |Concept / notion | |D? |enough |Suffic ient / adequate | |Phuong phap |way |Approach | |Thu du? c |get |obtain | |K? t qu? result |Consequence / outcomes | |Duy tri / gi? |keep |retain | |mua |buy |Purchase | |Duy nh? t |only |Unique / solely | |C? i thi? n |improve |enhance | |B? d? u |start |commence | |D? doan |predict |anticipate | |T? p trung |focus |concentrate | |Cu? i cung |final |Ultimately / eventually | |D? g |Stop / end / finish |Terminate / cease | |Tri hoan |Postpone / delay |Suspend | |R? i b? |Quit / give up |Abandon | |Ph? n |Part |Portion |PART C: CONCLUSION It is of the importance for English learners to discover definition of a paragraph, paragraph structure (topic sentence, supporting sentences, and concluding sentence) in academic style along with the way of writing paragraph academically. Due to limited space, time and the limitation of writers’ knowledge, this assignment concentrates on theory of paragraph and discovers popular mistakes (run-on sentence, fragment, and parallel structure ) which learners normally make in writing paragraph academically.In addition, it is our try to take example and compare words in both non-academic and academic style with the hope that learners have awareness of using correct writing style. REFERENCES 1. Arnaudet, M. L. & Barrett, M. E. (1984). Approaches to Academic Writing. Englewood Cliffs, NJ: Prentice Hall. 2. Brook, A. & Grunby, P. (1990). Writing for study purposes: a teacher’s guide to developing individual writing skills. CUP. 3. Campbell D. Better Sentence-Writing in 30 minutes a Day. Career Press 4. Doff, A. (1988). Teaching: a training course for teachers. Cambridge : CUP 5.Fries, C. (1945). Teaching and learning English as a Foreign Language. Ann Arbor: University of Michigan Press. 6. Hennessy, B. (1994). How to write an essay. Plimbridge House. 7. Henry, J. & Pender, J. (1997). English for academic purposes: writing. Toowoomba, Qld: USQ Press for the Centre for Language Learning and Teaching 8. Huong, D. N (200 7). Let’s write: HOU 9. Murray, R. (2003). How to write a thesis. Maidenhead, Berkshire: Open University Press. 10. White, R. & McGovern, D. (1994). Writing. New York: Prentice Hall. 11. Grammar. ccc. commnet. edu/grammar/parallelism. htm

“Offenders Are Heterogeneous in Nature” Discuss.

Offenders argon Heterogeneous in nature, discuss Offenders be a varied commonwealth of individuals, which range from shop lifters to murderers. thither be clear intergroup differences based on characteristics of the offender, victim and the crime. thusly it is very baffling to discuss the possible heterogeneity of all offenders as unitary group, thus this penning provide focus on one particular attri fur in that location of offender.Sex offenders ar frequently viewed as a analogous class of individuals, the public do non tend to distinguish the difference amongst indecent exposure and rape provided fancying these offenders as deranged or evilness (Bartol & Bartol 2008). On the other snuff it explore conducted by Knight, Rosenberg and Schneider (1985) shows that end up offenders differ extensively in terms of the frequency and type of cozy performance they eng be on in. They too differ in personal traits much(prenominal) as age, background, disposition, race , religion, beliefs, attitudes, and interpersonal skills.Further more there atomic snatch 18 rudi workforcetary differences in the Modus Operandi (M. O) of bring up offenders, for instance gender and age of the victim, the leg of planning before the offence and the milling machinerystance of violence utilizationd or mean. Therefore preliminary enquiry shows clear difference regarding the heterogeneity of depend on offenders, thus the homogeneity of this group will to a fault be considered. A person is labelled a cozy practice offender when they be convicted of a put forward crime this may include, rape, intimate assault, babe knowledgeable abuse, paedophilia, frotteurism, salute awayionism, incest, necrophilia and so on.The absolute majority of studies used in this move will be centred on evoke offenders who wipe out localizeted rape, informal assault, pincer familiar abuse and paedophilia. Thus it is needed to define some of these terms, the most vernacu lar definition of rape is the penetration of the anus or vagina by a penis, finger or object or the penetration of the let the cat out of the bag by a penis. (Polaschek, Ward & Hudson, 1997). inner abuse is defined by the versed and Domestic Violence Services (SDVS) as when a elicitual act is lettered and is committed either by somatogenetic force, threat or intimidation and by ignoring the objections of another person. . The major difference among rouse offenders is the age of their victim, rapers and offenders who commit turn onual abuse prey on persons of 16 years of age or over, whereas baby bird molester and paedophile victims are under 16 years of age. Firstly we need to consider when discussing the heterogeneity of sex offenders is the sundry(a) typologies involved. enquiry has shown that offenders sexual aggression seat be divided up into two distinct groups instruwork forcetal and expressive.Instru handstal sexual aggression occurs when the sex offenders on ly use enough obsession so that the victim complies and expressive sexual aggression this is when the offenders sound motive is to physically and psychologically ruin the victim (Bartol & Bartol, 2008). On the other hand the assumption that sexual offenders always exhibit aggression is not always congruous harmonize to Revitch and Schlesinger (1988) many sex offenders are not prone to violence but rather are timid, shy and socially inhibited. Intra-group typologies should in like manner be considered when looking at the differences mingled with sex offenders. For example Groth et al. 1979) categorise Rapists into four main sub groups power-assurance, power-assertive, anger-retaliatory and anger-excitement. This rootage sub group is the most vernacular type of rapist, who rapes due to insecurities about their masculinity. The power-assertive rapist is socially skilled, displays a broad(prenominal) aim of violence and is sexually confident. The third sub group has highscho ol take aims of anger towards women, commits safety blitz attacks and also degrading activities are often involved. Finally the anger-excitement rapist is rare and gains fun and sexual excitement from seeing the woe of the victim (Bartol Bartol, 2008).Groth and Birnbaum (1978) induced the regressed-fixated dichotomy of tyke molesters. Regressed offenders are men who put one over matured sexually but encounter returned to an earlier train of psychosexual development. Fixated offenders are said to be developmentally fixated on basis such that their sexual interest is in tiddlerren (Howitt, 2002). These typologies give an insight into the major differences in introductory characteristics and motives of sex offenders, which illust station the point that they stoop in terms of their nature. The demographics of sex offenders also shed light on the sameities and differences of sex offenders.First gender will be considered, unsurprisingly the majority of sex offenders are pote nt, and 95. 5% of sex offenders in the federal official Probation and Pre-trial Services System in the U. S are male. On the other hand, Kaplan and chiliad (1995) describe data which indicated that amidst 4 and 25 part of victims of kidskin sexual abuse stated their abusers were female. Therefore it indicates that the population of female sex offenders is underestimated. However it can be said with conviction that the majority of sex offenders are male, this fact contradicts that they are heterogeneous in nature.Surprisingly research shows that sex offenders are often boyish males (Bartol & Bartol, 2008), Becker and Johnson (2001) institute that 20-30 portion of all rapes and 30-50 pct of child molestations are committed by this group. However the issue of fair age of a sex offender has been run aground to be more multifactorial, as Hanson (2001) reported that child molesters tend to be older. This purpose was back up as Henn, Herjanic, and Vanderpearl (1976) establis h that 75 percent of convicted rapists were under the age of 30 and 75 percent of child molesters were over.This indicates that the average age of the sex offender is in dispute. Knight, Rosenberg, and Schneider 1985 conducted a nurture which lay outd a number of notable commonalities mingled with competitive paedophiles and rapists. The first is that sex offenders have problems with alcohol. some other similarity is that they have a high score of high school sorrow and dropout this is supported by a new-fangled case study of 437 sex offenders conducted by Black and Pettway (2001). They discovered that 60 percent of child molesters and 70 percent of rapists did not graduate high school.The third coarseness build was that sex offenders tend to have unstable work histories in bungling occupations, Black and Pettway (2001) study supported this as yet it was strand that child molesters had a higher(prenominal) biography of stable work. The final common noted was the sex o ffenders tendency to come from a unkept socioeconomic class. However, the case study antecedently discussed also enlightened several(prenominal) differences between sex offenders it pitch that the majority of rapists had neer been married (65%) whereas two thirds of child molesters were married (66%).Another characteristic that showed contrast between sex offenders was race, it make that a large proportion of child molesters were white (72%) and a greater proportion of rapists were black (60%). This shows that as a whole sex anger occurs across races, although it illustrates that item sex crimes have a specific racial majority. inquiry has shown homogeneity in the aim of information of sex offenders. sewertor et al. (2005) set up that male sex offenders score portentously trim down in IQ measures than male who commit non-sexual offences.Nevertheless, this difference is not displayed uniformly across sex offender sub-types it was found that those offenders that commi t rape against magnanimouss have the same IQ as non-sexual offenders. It was found that a significant decline in the level of the IQ of the sex offender came hand in hand with a decline in the age of the victim. Cantor et al. (2005) concluded that these results do not indicate that low IQ scores cause sex offending, except that something may have happened during early childishness to inhibit their cognitive functioning.Studies have supported the conviction that someone who has experience sexual abuse as a child is more likely to later assimilate in sex offences. For example Seto and Lalumiere (2008)conducted a meta-analysis and found that sex offenders were much more likely to have been sexually treat than non-offenders. Therefore, groups of adult sex offenders contain a disproportionate number of individuals who have experienced sexual abuse. This provides evidence that sex offenders are unvarying and a high number of them suffered sexual abuse as a child.Personality researc h into sex offenders has shown a homogenous trend among sex offenders. Aromaki, Lindman and Eriksson (2002) conducted a study into the levels of antisocial personality traits among a group of Finnish sex offenders and found that 50% had an anti-social personality disorder according to DSM-IV specifics. Furthermore sex offenders reliably demonstrate high levels of psychopathology (Stinson, Becker & Tromp, 2005). In a study of adult sex offenders it was found that 63% of these offenders exhibited a significant level of psychopathic traits ranging from mild to severe.Another homogeneous trait which male sex offenders dispense is cognitive distortions cognitive distortions are attitudes and beliefs which offenders use to deny, minimise and rationalise their behaviour (Murphy, 1990). virtually rapists tend to conform to attitudes that support men to be dominant, controlling and powerful whereas women are expected to be submissive permissive, and manipulable (Bartol & Bartol, 2008). Fu rthermore Malamuth and Brown (1994) studied the perceptions of women in sexually aggressive men and found that suspicion was associated with attitudes which supported sexual aggression.These men everydayly believed that women do not assure the truth when it comes to sex (Milner & Webster, 2005). Also Polsheck and Gannon (2004) found that male rapists view women as antipathetical and they are dangerous. The combination of these attitudes and schemas has a strong disinhibitory effect on sex offenders, they encourages them to interpret ambiguous behaviour of their victims as come-ons and believe that sexual behaviours that are intended to coerce women are not offensive. They also believe their rape victims derive mirth from cosmos assaulted. Lipton, McDonel, & McFall, 1987). Cognitive distortions are also common among child molesters and paedophiles. For example Abel, Becker, and Cunningham-Rathner (1984) draw seven common cognitive distortions among child molesters these include d if children fail to resist advances, they must(prenominal) want sex, sexual activity with children is an appropriate means to increase the sexual knowledge of the children and so on. Several researchers actualize that child molesters do report similar sexual attitudes and beliefs about children. Hayashino et al. 1995) found in a comparison between the level of cognitive distortions of child molesters and non-offenders, that child molesters had more. This shows there is a theme of cognitive distortions among sex offenders. An imbalance of sex hormones has been shown to be a homogeneous factor throughout sex offenders, although the type and levels of hormones do vary between sex offender sub groups. A recent study conducted by Dabbs et al. (1995) high testosterone was found to be linked to crimes of sex and violence, so that the highest risk ratios for high testosterone men were observed for rape, child molestation and homicide, respectively.The Giotakos et al. (2003) study in rap ists provides a more complex account of the hormone imbalance noting that, rapists were found to have higher levels of plasma testosterone, dihydrotestosterone and clear androgen index than controls but pass up levels of a major metabolite of serotonin. In paedophiles several serotonergic disturbances and increased epinephrine levels have been found (Maes et al. , 2001). Thus hormonal imbalances are a congruent theme in various sub-groups of sex offenders, indicating homogeneity.Another homogeneous thought of the nature sex offenders is there general increase in sexual stimulant due to abnormal sexual stuff. Many studies have used phallometric measurements in order to measure the sexual foreplay of a participant to a specific sexual stimulus. Abel et al. (1997) used this technique to create the rape index which measured retorts to tingling material including force and coercion. The men with the highest response have the greater rape potential. A similar index was created for d angerous child molesters (Avery-Clark & Laws, 1984).The validity of this index was confirmed by Wormith (1986) who found that the majority of the classifications based on circumference phallometric measurements of sex offenders were accurate. The final run around of the sex offender which should be discussed is their likelihood to commit recidivism. Some statistics show homogeneity in this area too, Hanson (2001) discovered a 19 percent sexual recidivism rate for child molesters and a 17 percent recidivism rate for rapists during five years experience time after release. This points towards rates of recidivism being just under 20 percent for sex offenders.Although other studies show disparity in recidivism rates, one study found a 39 percent recidivism rate in child molesters after a three year follow up (Langan, Schmitt & Durose, 2003). In conclusion, although research indicates significant fundamental homogeneous themes of sex offenders such as alcoholism, low IQ, high school dr op-out, report of sexual abuse, unskilled occupations, hormone imbalance, cognitive distortions and personality disorders. However these were shown to vary depending on the sub-group of sex offenders being discussed.Research has shown that sub-groups of rapists and child molesters vary on levels on the themes antecedently discussed. Demonstrating sex offenders can be divided into clear heterogeneous sub-groups based on their nature. This paper has highlighted the complexities of researching the heterogeneity of the offender as a whole group and has clearly supported the idea that sex offenders have inter-group heterogeneous characteristics. References Aromaki, A. S. , Lindman, R. E. and Eriksson, C. J. P. (2002) Testosterone, sexuality and antisocial personality in rapists and child molesters a flee study.Psychiatry research110 (3), 239-247. Bartol, C. R. , & Bartol, A. M. (2008). Criminal behaviour a psychosocial approach, 8th Ed. Pearson Education. Chapter 12 & 13. Blumenthal, S. , Gudjonsson, G. and Burns, J. (1999) Cognitive distortions and buck attribution in sex offenders against adults and children. kidskin abuse & neglect23 (2), 129-143. Giotakos, O. , Markianos, M. , Vaidakis, N. and Christodoulou, G. N. (2004) Sex hormones and biogenic aminoalkane turnover of sex offenders in similitude to their temperament and character dimensions. Psychiatry research127 (3), 185-193. Howitt, D. (2002).forensic and criminal psychology. Prentice Hall Pearson. Chapter 9 & 10 Jespersen, A. F. , Lalumiere, M. L. and Seto, M. C. (2009) Sexual abuse history among adult sex offenders and non-sex offenders A meta-analysis. chela abuse & neglect33 (3), 179-192. Johnson, J. L (2006), Sex offenders on federal community supervision Factors that find out revocation. Federal probation a journal of punitory philosophy and practice 70 (1). Milner, R. J. , & Webster, S. D. (2005). Identifying Schemas in Child Molesters, Rapists and fiery Offenders. Sexual villainy A diary of Research and Treatment, 17, 425 439.Robertiello, G. and Terry, K. J. (2007) Can we profile sex offenders? A review of sex offender typologies. Aggression and Violent Behavior12 (5), 508-518. Stinson, J. D. , Becker, J. V. and Tromp, S. (2005) A preliminary study on findings of psychopathy and affective disorders in adult sex offenders. International journal of faithfulness and psychiatry28 (6), 637-649. Taft, B. , Wilkinson, R. A. , Stickrath, T. J. (2001) Profile of ODRC sex offenders assessed at sex offender risk reduction center. Journal of rehabilitation and correction (1) www. womenscenter. virginia. edu/sdvs/assault/definition